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Event Details
The event will feature 2 panel discussions with top media executives including:
- Michelle Abreu, VP of Digital Marketing at Bank of America
- Victor Lee, VP of Digital Media at Hasbro
- Melissa Romig, VP Digital Media & Measurement at Allen & Gerritsen
- Kaileen Hanlon, Account Director at Media Contacts
- Paula Berkel, Associate Media Director at Carat
- Andrew Plunkett, Digital Media Supervisor at Hill Holliday
Moderated by:
Susan Beard, National Account Manager at The Washington Post Digital
Anthony DeMaio, Director East Coast Advertising at The Washington Post Digital
SHARE ON LINKED IN or TWITTER (#OMN) for a special promo code of $75 regular ticket price.
Date: Wednesday, February 22nd from 5:45 pm - 9:30 pm
Location: Marriott Copley @ 110 Huntington Avenue, Boston, MA 02116
Event will include:
* 1-hour Open Bar and Hors d'Oeuvres & Networking session.
* Two Panel Discussions covering "Getting on the RFP List" and "Getting on the Media Plan"
Event Timeline:
- 5:45 pm-6:45 pm: Networking with Cocktails and Hors d'Oeuvres
- 6:45 pm-7:45 pm: Panel #1 - "Getting on the RFP List"
- 7:45 pm-8:00 pm: Break
- 8:00 pm-9:00 pm: Panel #2 - "Getting on the Media Plan"
- 9:00 pm-9:30 pm: Networking
Panel #1: "Getting on the RFP List"
Topics will include:
- "Day in the Life" of a Media Buyer & Planner
- Best Practices for Meeting Requests
- Effective Meetings & Presentations
- Communication & Staying Top of Mind
Panel #2: "Getting on the Media Plan"
Topics will include:
- Understanding the RFP and Decision Making Process
- How to Make your Proposal Stand Out
- Communication Process & Follow Up
- Managing Client & Agency Relationships
Event Sponsors
Sponsored by: 
When & Where
Marriott Copley
Marriott Copley, 110 Huntington Avenue
Boston,
MA 02116
Wednesday, February 22, 2012 from 5:45 PM to 9:30 PM (ET)
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Online Marketing Network
For anyone involved in the world of online marketing and advertising strategies. Group is open to people in advertising sales, people on the agency side (media buyers & planners), and people interested in getting involved in the online media world.